02

Warby Parker

Introduction

Conducted a brand audit of Warby Parker's digital media presence and compared the findings to their perceived value proposition.

Year

2020

project summary

Conducted a brand audit of Warby Parker's digital media presence and compared the findings to their perceived value proposition.

Conducted a brand audit of Warby Parker's digital media presence, including its website, social media profiles, online reviews, and customer feedback. The study focused on several key factors, including the brand's messaging, visuals, user experience, and customer engagement. The goal was to identify discrepancies between the brand's perceived value proposition and digital media presence.

See the full breakdown of the audit and recommendations: www.examiningwarby.net

Project Details

Conducted a brand audit of Warby Parker's digital media presence, including its website, social media profiles, online reviews, and customer feedback. The study focused on several key factors, including the brand's messaging, visuals, user experience, and customer engagement. The goal was to identify discrepancies between the brand's perceived value proposition and digital media presence.

See the full breakdown of the audit and recommendations: www.examiningwarby.net

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