The Healthy Room Project
Introduction
Year
project summary
Project Details
Worked in a freelance position as Marketing Strategist for the nonprofit, The Healthy Room Project (THRP). Developed organization website and optimized UI/UX design. Created a comprehensive content strategy for December Giving campaign and built out editorial calendar. Refined organization messaging and positioning of mission, and created various marketing and fundraising assets to assist new approach, including informational 2-pager, a corporate fundraising deck, FAQs, & more.
Selected Career Benchmark
- Successfully increased Instagram total followers by 114%, accounts engaged by 5,600%, and accounts reached by 502% within a span of just 14 days.
- Developed and curated compelling content across various social media platforms including LinkedIn, X, Instagram, Facebook, and YouTube.
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